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Free Coaching Videos

Relationship Marketing – the Ladder of Loyalty

April 25th, 2017

In this video, Kevin gives some ideas on how to develop customer loyalty, so that your customers stay with you long term and spend more money with you!

Key Performance Indicators

November 29th, 2016

What gets measured, gets improved – in this brief video, Business Coach Kevin Stansfield explains how to pick the right KPIs for your business to drive growth and improvement.

USP – Your Unique Selling Proposition

November 2nd, 2016

How to you differentiate your business from that of your competitors in a crowded market place?  In this brief video, business coach Kevin Stansfield talks you through the importance of having a USP or guarantee to make sure your business stands out.

If you’d like any more help with marketing your business, why not attend one of our upcoming events?  Full details are available on our What’s On page.

Referral Strategies for Business Growth

September 12th, 2016

In this video, Business Coach Kevin Stansfield gives some tips on building your referral strategy as part of your overall marketing plan.

How to turn a shopper into a repeat customer

September 8th, 2016

In this brief video, ActionCOACH Kevin Stansfield talks about how to move a potential customer up the “Ladder of Loyalty” by giving them a taster of how you do business.

How to use behavioural profiling to grow your sales

September 2nd, 2016

Business Coach Kevin Stansfield explains how you can use behavioual profiling to increase your sales team’s conversion rates.

How to Market Using Social Media

August 30th, 2016

In this brief video, Business Coach Kevin Stansfield explains how you can use Social Media as an intergral part of your overall marketing plan.

The Importance of Budgeting in Business

August 25th, 2016

In this short video, Business Coach Kevin Stansfield explains why setting an annual budget for your business, and regular monitoring of progress against the budget, is important if you want your business to grow.

The Importance of Cash Flow Management

August 23rd, 2016

In this short video, Business Coach Kevin Stansfield explains why cash flow management is so important, especially in a growing business, and they key areas to focus on to ensure your business doesn’t run out of cash.

If you need more help managing your business finances, visit our What’s On page to book your place at our next Finance Mastery workshop.

How to get the best return from your advertising

August 5th, 2016

Advertising can be a major expense so you need to ensure you’re getting the best return on your investment.  We recommend using the AIDA principle to improve the impact of your advertising.  In this brief video, Kevin Stansfield explains the approach.

For more great tips on improving your marketing, come along to our Marketing Mastery workshop.  Details, dates and a booking link can be found on our What’s On page.